About Pete Jenkins

Pete Jenkins is an international speaker, adviser and trainer in Gamification. Pete took the number one spot on the “Gamification Gurus Power 100” in February 2016.

Pete founded his company GAMIFICATION+ LTD in 2000. He has since advised and trained companies of all sizes, both in the UK and internationally, on the use of Gamification. Gamification+ won the Board of Trade Award from the Department of International Trade in January 2019.

Pete is in his 11th year as Entrepreneur in Residence at the University of Brighton. He lectures on gamification and entrepreneurship at undergraduate and post-graduate levels. He also guest lectures on Gamification at King’s College London and ESCP Europe.

Pete is Chair and Organiser of Gamification Europe, an annual conference for Gamification practitioners. The next conference is in November 2019 in Berlin.

Pete is also Practice Director, Gamification at Intelestream Inc. in Chicago, USA.  A strategic advisory company in the CRM space. Intelestream Inc. is a Chicago based Customer Relationship Management (CRM) product development and consulting firm and recently launched Splash a gamified onboarding and goal setting app for SugarCRM.

Over the past 18 years Pete has built and sold two businesses. One was in security software and the more recent one was a telecoms and internet connectivity business. He is also an Ambassador for Brighton & Hove Chamber of Commerce.

Get in touch with Pete by calling +44 (0)1273 358000 or emailing pete.jenkins@gamificationplus.uk